Beginner’s Guide to Social Media Whitepaper
In 2011, half of all Americans used at least one social media platform. Today, that number has risen to 72%. And, it’s more than just a habit, it’s part of daily life with nearly 7 in 10 Facebook users and 6 in 10 Instagram and Snapchat users reporting they visit these sites at least once per day. (Pew Research Center, Social Media Fact Sheet. April 7, 2021).
So, if you’re a marketer and you’re not on social media, you’re missing out on an opportunity to connect and engage with current and potential customers. Now is the time to harness the power of social media. And, we’re here to help. Trib Total Media’s Beginner’s Guide to Social Media takes a look at the most popular social media platforms and how to use them.
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