TribLIVE High School Sports Network is your home for high school sports!
The TribLIVE High School Sports Network (HSSN) is the region’s best source for high school sports coverage. TribLIVE HSSN delivers the latest high school sports news along with live game broadcasts and studio shows. Fans can also explore our archived broadcasts and relive the best moments of their favorite games.
In January 2023, TribLIVE High School Sports Network introduced a new broadcast partner – Meridix. Meridix is a live-streaming video and audio platform that works with thousands of broadcasters and teams across the country to stream over 150,000 events and counting. Meridix offers an enhanced viewing experience and makes it easy to share broadcasts via social media and email.
The 2024-2025 season marks 25 years of TribLIVE High School Sports Network. Established in 1998 as the Nauticom Sports Network with its first broadcasts in 1999, the network was acquired by Management Science Associates (MSA) and rebranded in May 2001. Trib Total Media then purchased the network in October 2017 and relaunched it as TribLIVE High School Sports Network.
Your home for high school sports.
✓ Coverage of 17 sports and 140 schools
✓ Live and archived game broadcasts & studio shows
✓ Scores, Stats, Standings, News and So Much More!
Advertising Opportunities
Show your support for your favorite sports, teams, or schools and advertise with TribLIVE High School Sports Network!
Get in the game as Presenting Sponsor of a TribLIVE High School Sports Network game broadcast! This exclusive opportunity gives you ownership of your game with name and logo recognition the week leading up to the broadcast and throughout the game – and your sponsorship enables viewers to stream your game for FREE!
For more information on this and other advertising opportunities with the TribLIVE High School Sports Network, complete the form below or email jlabar@TribLIVE.com.
1 in every 3 adults across the region has a personal connection with high school sports!
49.5
Average age of site visitors to HSSN is 49.5 indicating the site reaches a wide range of age groups including students, young parents, older parents and grandparents.
70%
Visitors to HSSN include locals as well as out-of-town enthusiasts. Nearly 70% of all traffic to HSSN comes from within the Pittsburgh market and the majority of individual game traffic comes from visitors local to the home or away teams.
Educated Consumers
Besides being high school sports fans, the HSSN audience is comprised of , avid investors, frequent diners, habitual news & current events readers, regular salon visitors, pet lovers, health and wellness goal setters and adopters of new products to the market.
Year-over-Year Growth!
A better user experience, expanded game coverage, and quality high school sports content help drive more visitors, increase pageviews, and extend time on site.
31% Increase in Site Visitors & 28% Increase in Site Visits More visits mean more people are relying on HSSN as their source for all things high school sports!
43% Increase in Sitewide Pageviews Visitors are viewing more pages of HSSN and staying on the site longer than ever before. HSSN creates an experience where visitors want to stay to read and watch more.
65% Increase in Average Visit Time Average visit time, or session duration, for HSSN visitors has increased by 65% or 2 minutes.
76% Longer Time on Event Pages HSSN site visitors spent 76% longer on HSSN pages containing live and archived broadcasts.
TESTIMONIALS
“Trib HSSN has provided great opportunities for reaching prospective students and parents through both in-person and digital platforms. We also appreciate how Trib HSSN connects the college to the community and allows us to support high school athletics!” — Michael Hustava, Former Sr. Director of Marketing & Communications, St. Vincent College
“Love listening to your play-by-play of all high school sports contests. My favorite memory was keeping the scoreboard for a high school baseball game and Lanny Frattare was announcing the game sitting next to me. I grew up listening to him calling Pirate games.” – Mark J., High School Sports Fan
“HSSN has been a great partner for FNB in helping us promote our Financial Education platform for high school students and their parents in support of our work with the WPIAL. They are easy to work with and provide great value.” — Orlando V. Fulgenzio, FNB Vice President & Manager of Consumer Marketing
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I Need to Improve My Advertising Return On Investment (ROI)
We’ll start by understanding who your target audience is, how they’re responding to your marketing, and how you are measuring success.
With an approach that might look like this:
- Gather client data upfront so we can propose a budget based on agreed-upon ROI.
- Help choose goals we can report on (ex. acquire new leads, drive store traffic, or increase phone calls).
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We can help customize a package just for you.
I Want to Target Millennials
We’ll work together to further define “millennials,” whether they’re recent college grads, young professionals, homeowners, or new parents.
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- Digital display advertising targeting behavioral and lifestyle attributes.
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I Want to Do Some Mobile Advertising
We’ll start by understanding who your target audience is and developing a strategy to reach them and look-a-like customers in your market. We’ll help set goals and success-measurement aligned with your vision for the campaign.
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- Mobile display campaigns on TribLIVE.com and other sites targeting your best prospects.
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We can help customize a package just for you.
I Need to Capture Market Share From My Competitors
You can capture market share with a frequency-based approach to both digital and print campaigns.
With a package that might look like this:
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We can help customize a package just for you.
I Need to Print Some Flyers For My Business
Whether it be through posters, brochures, or menus; finely executed printing can bring your business to life, establish your brand, and make your customers take notice. We will start by learning your goals and will consult on the best way to achieve them.
Our commercial printing facility is equipped to handle most printing needs including:
- Menus and brochures
- Wall calendars
- Yearbooks
- Directories/ Booklets
- Postcards/ USPS compliant pieces and much more
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I Want to Gain More Customers and Increase My Sales
A powerful blend of print and digital media, supported by data analysis, will find new customers wherever they are.
With a package that might look like this:
- Digital display advertising targeting your best prospects.
- Preprinted newspaper inserts in key ZIP codes.
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I Need to Increase My Site Traffic
It all starts with identifying your best audience segments—and then targeting lookalikes wherever they are online.
With a package that might look like this:
- Digital display ads on TribLIVE.com and other sites targeting your best prospects.
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I Want to Improve My Search Engine Marketing (SEM) Results
Our paid search team will create a robust search campaign targeting commonly searched terms that would build awareness and increase conversions for your business.
With an approach that might look like this:
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I Want to Improve My Search Engine Optimization (SEO) Results
Good SEO practices can improve search results, the user experience, and the usability of your website. Our SEO team can help your business garner more visibility online.
With an approach that might look like this:
- Perform a Site Audit to identify issues on your site and develop a list of fixes.
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We can help customize a package just for you.
I Want to Run a Print Ad
With nearly 450,000 weekly papers delivered, no one reaches more Pittsburgh-based consumers in print. Whether you want to elevate your brand or promote a sale this weekend, we’ll help you get the word out.
With a package that might look like this:
- High-impact units like front-page banner ads or ad notes.
- High-frequency, moderate rate programs designed with your business in mind.
- Print-and-deliver inserts focused on your target geographies.
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I Need to Hire Employees
With nearly 450,000 weekly papers delivered, no one reaches more Pittsburgh-based job candidates. Using our job boards and digital reach, we can immediately create a pool of strong candidates.
With a package that might look like this:
- Print ads in one or many of our 24 daily and weekly community newspapers.
- Promotion on hundreds of top recruiting sites such as Indeed, Glassdoor, and ZipRecruiter.
- Candidate Search to reach both passive and active job seekers.
- Featured ads in our Top Jobs listings.
We can help customize a package just for you.
I Need to Increase My Store Traffic
Whether you’re a mass-market retailer or a single-location boutique, we’ll develop a strategy that drives people through your door.
With a package that might look like this:
- Print-and-deliver inserts targeted to your primary trade areas.
- Geotargeted digital display ads on TribLIVE.com and other sites.
- Mobile geofencing campaigns designed to capture potential customers nearby.
We can help customize a package just for you.
I Want to Do Some Online Advertising
We’ll start by understanding who your target audience is and developing a strategy to reach them and look-a-like customers in your market. We’ll help set goals and success-measurement aligned with your vision for the campaign.
With a package that might look like this:
- Digital display ads on TribLIVE.com and other sites targeting your best prospects.
- Social media marketing targeting your best prospects.
- Deliver targeted emails using our universe of 2.8M Pittsburgh DMA consumers or 318M nationwide customers.
We can help customize a package just for you.
I Want to Promote An Event
We are the Pittsburgh-exclusive partner for Evvnt. We can help promote and ticket your events across a 5,000+ network of local news media sites reaching 43M+ consumers. Once we know your target audience, we’ll help develop a media plan to sell tickets and drive attendance.
With an approach that might look like this:
- Using the Evvnt network, we use trusted publishers to elevate your event’s organic SEO.
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- Print and online advertising in our locally targeted publications.
- Digital display advertising targeting potential event attendees.
- We have budget-friendly options for smaller seasonal events.
We can help customize a package just for you.
I Want to Do Some Email Marketing
We’ll start by understanding who your target audience is and developing the right strategy to reach them via email.
With an approach that might look like this:
- Identify your best customers and look-a-likes for targeting.
- Develop the right offer and email design to match your goals for the campaign.
- Deliver targeted emails using our universe of 2.8M Pittsburgh DMA consumers or 318M nationwide customers.
We can help customize a package just for you.
I just opened my first business and would like to start my marketing efforts, how do I go about that?
Congratulations! Each business is unique, there’s no one-size fits all advertising package. Let one of our Advertising and Marketing consultants assist you in tailoring a campaign specifically for your business, share some basic information and let’s get started!
I’m interested in reaching homeowners and those with a higher disposable income, what does your audience look like?
Trib Total Media print and digital products are great resources to reach homeowners and those with disposable income! Average household income of Tribune-Review readers is $79,700 and 80.5% of Tribune-Review readers are homeowners. Average household income for TribLIVE users is $97,900 and 79% of TribLIVE users are homeowners. Chat with one of our Advertising and Marketing Consultants today to discuss the best ways to reach your target audience.
Source: Nielsen Scarborough, 2020_R2
My company has its own Facebook page and I send weekly e-mails to our customer list, why should I spend money on advertising?
You are off to a great start! However, if your goal is to reach a new audience, attain new customers, and grow your business, they need to see your message. Our multimedia portfolio of products and services can help you reach new potential customers, no matter who they are or where they are located. Investing in a tailored advertising campaign will complement your social media and email efforts, generate brand awareness, increase your customer base and ultimately lead to more sales. Contact us today to learn more.
How can I get a story published about my business?
Editorial content is published at the discretion of Trib Total Media’s Editorial Staff. If you have a press release that you would like to submit for Editorial consideration, please email multimedia@triblive.com. Otherwise, Native Advertising is the best way to guarantee a story about your business. Native Advertising exposes readers to your valuable content without looking or reading like an ad. You can also post your story – for free – to TribLIVE’s Neighborhood News Network. Contact us for more information!
I’m interested in print advertising, but I’m not sure of the publications that would impact my business.
Trib Total Media’s network of daily and weekly print publications covers Allegheny and Westmoreland counties along with portions of Armstrong and Butler counties. Increase your exposure with geo-targeted digital advertising and email marketing! Contact us and let’s talk about the best options for your business.
I’m unsure of what my marketing budget should be?
Trib Total Media has access to research and tools that can provide insights into a competitive budget for your type of business, location and business size. Realizing what type of budget can garner positive ROI by allotting shares of your total budget to different advertising channels.
I want to speak to someone in a leadership role in advertising, but don’t know who to call?
Visit our Meet the Team page and click on our photos for more information.
What size ad should I run?
When determining ad size, consider the desired outcome and the amount of content you want to include in the ad. If you have a short, succinct message, perhaps a full-page ad isn’t the best use of space. On the flip side, if you are trying to communicate a lot of information, a small ad would not be recommended. Our Marketing and Advertising Consultants and talented Creative Team will work with you to develop creative that will deliver results.
I don’t like my website; can I still do digital ads?
As we always say, successful digital marketing cannot happen without an attractive, functioning website. If you’re not happy with your website, consider a redesign. Not ready for a complete overhaul? Just develop a new landing page specific to your campaign. Whichever route you take, our talented team of designers and developers can make the process quick and easy. Then, when your website is where you want it to be, we can develop a plan to get people there!
Can I just do one ad to try it out? How many ads should I run/how long do I need to advertise?
It’s often not enough to run one ad one time and expect big results. Consumers need to see an ad 7-8 times before they act. Repetition, consistency and targeting are keys to advertising success. Your immediate, mid-range and long-term goals will help direct your advertising strategy. So, let one of our Marketing and Advertising Consultants help develop an efficient and cost-effective marketing plan customized to fit your needs.
What type of offer should I include in my ad?
Before deciding on your offer, first consider your goal. What do you want your ad to accomplish? Do you want to drive online sales? Foot traffic to your location? Brand awareness? Schedule some time to strategize with a Marketing and Advertising Consultant today and decide the best offers to appeal to your customers.
What are realistic expectations for my advertising/marketing campaign?
When establishing your campaign, set specific, measurable, attainable goals that align with your overall business strategy. Be reasonable with your expectations, leads must be nurtured and that takes time. We’ll help monitor the campaign, analyze and optimize.
How do I identify my ideal customer?
Start by getting to know your customers a little better. What problems are you solving for them? What needs are you fulfilling? Then, look at your current customers. What is their buying strategy? What are their habits? Consider if you are happy with these customers or if you are missing the mark. We can help you build a complete customer profile and put all of this information to work for you.
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