READERSHIP
- 40% read the Tribune-Review
- 46% read the Tribune-Review or visited TribLIVE this past week
- 56% visited TribLIVE within the past 30 days
- 68% earned a college or advanced degree
ATTITUDES & BEHAVIORS
They Tend To Spend:
- 74% spend $2,500+ on online purchases over page 12 months
- 48% purchased lottery tickets past 30 days
- 51% plan to take a family vacation next 12 months
They Are Tech-Savvy:
- 88% have a smartphone
- 55% have a tablet
They Like Dining Out:
- 93% ate at a restaurant past 30 days
- 88% QSR/fast food restaurant past 30 days
- 77% sit-down restaurant past 30 days
